West Bend, IA (December 29, 2022) – The Butter Braid® brand has finished a complete makeover of its website. This mobile-friendly site includes several new features and design elements that combine the traditional aspects of the brand with modern design trends. Vibrant colors, updated graphics, and a sleek layout come together to create the new Butter Braid brand website.
The new site also features improved navigation and improved overall user experience. It includes the following new features:
- “Mega Menu” – a mega menu is a larger, more visually appealing way of displaying drop-down navigation options. It utilizes images and colors to create a better visual experience for users.
- “Animation” – when scrolling through the site, there are a few elements that fade, twist, jump, and swipe. These small animations help grab visitors’ attention in an entertaining and engaging way.
- “Mobile-first web design” – this site is built on a responsive theme, so visitors can view on the go. It was created using mobile-first web design best practices. This ensures that every visitor has a positive experience on the site, no matter which device they view it on.
“The new website was created with our audience in mind,” said Ashley Akridge, the Director of Marketing. “One of the biggest goals for this site was to create a better user experience for those who visit on phones and tablets. It was important to us that all users could quickly and easily find information about our products or fundraisers.”
The new website launched at the end of December 2022 and is now available for everyone to use and enjoy. Country Maid, Inc. and the Butter Braid brand are excited for this new project and all the opportunities it will bring in the future.
About Country Maid
Country Maid, Inc., a 100% employee-owned company, manufactures the “famous” Butter Braid® Pastry which is available only through fundraiser for the purpose of helping non-profit groups raise funds for various causes. Country Maid, together with its national network of dealerships, has helped thousands of fundraising groups across the nation raise over $305 million for thousands of worthy causes. Employing approx. 90 workers from 30 northwest Iowa communities, Country Maid continues to grow and live out its mission of “Helping Others Help Each Other”.